INFLUENCE The Psychology of Persuasion

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nfluence, the classic book on persuasion, explains the psychology of why people say “yes”—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

Unlike most versions of Napoleon Hill’s famous book, this edition restores his masterpiece to its original form and intent. It includes essential material on how to thrive in challenging economic times that was taken out of later versions but is incredibly relevant today. This is the only edition of Think and Grow Rich! that is fully annotated and indexed, providing key details about Dr. Hill’s life and times, his lifelong research, and the leaders of business and industry he studied to glean the invaluable principles of success you’ll discover here.

Graduate from college, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to Wall Street, and one day, when you are oh, say, 65 years old, you can retire rich.

Life. Liberty. And the Pursuit of Entrepreneurship.
Build A Business That Goes Beyond Paying Bills: It Changes Your Life.

The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.

Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.

The rules have changed. The American Dream is no longer the corner office.It’s a successful business you can run from your home office, the beach, or wherever you desire. It’s work you love that still allows you the freedom and income to live the life you truly want.

With the rise of social networks, “Twitterized” attention spans, and new forms of video content, the techniques that worked in crafting attention-grabbing, clickable, and actionable online copy a few years ago are simply not as effective today.

If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you’ve got a traffic or conversion problem.

Are you ready to tap into one of the most effective and easy ways to make money from home in 2019 without spending thousands paying employees, buying expensive products or having to work schedules that you hate?

While most people operate with only three degrees of action-no action, retreat, or normal action-if you’re after big goals, you don’t want to settle for the ordinary. To reach the next level, you must understand the coveted 4th degree of action.

From the millionaire entrepreneur and New York Times bestselling author of The 10X Rule comes a bold and contrarian wake-up call for anyone truly ready for success. One of the 7 best motivational books of 2016, according to Inc. Magazine.

QUESTION: Why do some salespeople close deals like crazy, and others usually only get doors closed in their faces? 

FACT: Your brain is being controlled-and you don’t even know it. 

Because if you think the ads you’re seeing today are just pretty pictures with nice, creative copy, you’re mistaken.

The New York Times bestselling author of The 4-Hour Body shows readers how to live more and work less, now with more than 100 pages of new, cutting-edge content.

Blasting clichéd career advice, the contrarian pundit and creator of Dilbertrecounts the humorous ups and downs of his career, revealing the outsized role of luck in our lives and how best to play the system. 

Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” 

In Social, renowned psychologist Matthew Lieberman explores groundbreaking research in social neuroscience revealing that our need to connect with other people is even more fundamental, more basic, than our need for food or shelter.